Grabbing — and keeping — your audience’s attention has never been harder. Nowadays, people are bombarded with marketing 24/7, and yet in the last five years, the average attention span has actually dropped — to a mere eight seconds.
Fortunately, there are fun and unique strategies you can implement to engage your audience — and one of those strategies is an online quiz maker.
Similar to the addictive nature of Jeopardy, online quizzes are a fun way for people to engage with your brand. Additionally, consistent online quizzes can help you stay top-of-mind when your consumer is finally ready to buy.
Online quizzes also help you gain a better understanding of your users, and help create stronger relationships with them.
But, whether you’re looking for a professional survey tool or a more lighthearted quiz maker, there’s a range of options to choose from — which one will help drive the best long-term results?
We’ll explore our favorite 18 quiz makers shortly, but first, let’s take a look at the key features of great quiz makers.
Online Quiz Makers: Key Features
Quiz makers come in all forms. Some are incredibly professional, while others are pretty casual. Some are intended for fun, and others are meant to drive real business growth.
Whatever your goal, you should always look for the following key features in your quiz maker.
Easy Promotion Options
You’re trying to gather as many responses as possible, right?
Choosing a service that has built-in sharing options should be a top priority, as it’ll help increase reach.
Data Collection / Analysis
How are you going to collect and use the data?
This is a huge issue. If the data that’s collected is difficult to sort through and doesn’t help you identify key trends, then it’s useless. Make sure the data you collect can be exported or analyzed in-app in a way that’s easy for you.
Lead Capture
In nine out of 10 instances, you’ll also want your quiz to capture lead data from the user.
Make sure there’s a built-in method to collect more than just respondent’s answers — and ensure it can integrate with your primary CRM or ESP.
Time Efficiency
Quiz makers speed up the process needed to put them together.
By using a quiz maker, you can choose from pre-existing layouts or templates, to make a clear and engaging quiz — without the fuss of starting from scratch. They also provide step-by-step guides on how to build them, so you don’t have to do any second guessing.
Now that we’ve covered that, let’s get into our favorite quiz making solutions.
Online Quiz Maker Tools
- HubSpot
- Survey Anyplace
- Typeform
- SurveyMonkey
- ProProfs QuizMaker
- Outgrow
- Qzzr
- GetFeedback
- Google Forms
- Riddle’s Quizmaker
- Playbuzz
- Alchemer
- Wufoo
- Ask Nicely
- Brandquiz
- Microsoft Forms
- Form Crafts
- ClassMarker
The 18 Best Online Quiz Makers in 2021
Price: Free
Even though it’s one of the more advanced form builder tools, you don’t need any technical expertise when you use HubSpot’s free form builder. You can quickly create forms with the drag-and-drop form builder and convert anonymous website visitors into leads with unlimited forms, fields, submissions, and custom forms that all connect to your contact database. This flexibility and customization means it’s easy to create quizzes using the tool as well.
Once someone fills out your form, they’re automatically routed to HubSpot’s free CRM. Once they’re in your CRM, you can set reminder tasks, call them, and send them one-to-one personalized emails, letting you better manage and nurture relationships with your contacts.