25 Essential Social Media Marketing Apps for Your Smartphone

25 Essential Social Media Marketing Apps for Your Smartphone

The transition to remote work means people will be relying on mobile offices much more heavily than we have in the past. Social media marketers need to have all the necessary tools to work anywhere and anytime — whether they’re lounging at the pool, setting up shop in a café, or working on the front […]

12 Facebook Ads Features Every Marketer Should Know

12 Facebook Ads Features Every Marketer Should Know

Facebook is a channel that is changing all the time, which doesn’t always make it easy for busy marketers to keep up with each and every small change. Aside from the common powerful marketing tools like lookalike audiences, there are additional Facebook features that are less prevalent but can make a world of difference for […]

Facebook Announces Bulletin – New Monetization Platform for Writers

Facebook Announces Bulletin – New Monetization Platform for Writers

Facebook announced a new service for writers called Bulletin that will help them engage with, grow and monetize their audience. 100% of subscription revenues go to the creators. Bulletin is a standalone website on Bulletin.com. What is Facebook Bulletin? Bulletin is a set of tools for writers to use to publish a standalone website, process […]

How Social Media Helps SEO [Final Answer]

How Social Media Helps SEO [Final Answer]

Most businesses know the importance of being active on different social media platforms. However, some might think of social media as an independent entity rather than something that impacts the rest of their digital marketing efforts. Social media provides many great benefits on its own but also aids other areas of your digital marketing efforts […]

Which Social Media Channels Do Consumers Spend the Most Time On? [New Data]

Which Social Media Channels Do Consumers Spend the Most Time On? [New Data]

Every day there’s something new on social media. Recently, Twitter introduced Twitter Blue, a premium subscription-based version of its platform. TikTok took the social media world by storm back in 2020 and still remains the most downloaded app of 2021, according to Social Media Today. Instagram is regularly adding new features to its platform, recently […]

LinkedIn Provides Tips on How to Increase Your Company Page Following

LinkedIn Provides Tips on How to Increase Your Company Page Following

It doesn’t get as much attention as other platforms, but LinkedIn has been steadily growing over the past few years, both in terms of total users and active engagement. Over the last five quarters, LinkedIn has reported record levels of engagement, each quarter, while the platform is now up to 740 million members. Which still […]

3 Important Steps to Take When Your Instagram Account Is Hacked

3 Important Steps to Take When Your Instagram Account Is Hacked

Your Instagram account has been hacked… now what? This is particularly scary for a business that relies on social media for its marketing efforts and earns traffic from Instagram. Unfortunately, hackers can get into your Instagram account in less than 10 minutes if it is not secured properly. A hacker will commonly do this in […]

What Marketers Need to Know About YouTube Shorts

What Marketers Need to Know About YouTube Shorts

Did you know that the first video published on YouTube was only 18-seconds long? Since launching in 2005, the video giant’s founders have learned time and time again that content doesn’t need to be long to engage audiences. Now, following a five-month beta test — as well as the success of TikTok, Instagram Reels, and […]

How to Create a Sensible Social Media Strategy for Your Business

How to Create a Sensible Social Media Strategy for Your Business

Many businesses find social media overwhelming — there are so many networks available, and they’re always adding new features for you to learn and integrate into your plan. If you don’t have a full-time team of social media experts at your disposal, your success depends on creating a simple and sensible strategy that fits your […]

How to Create a Facebook Business Page in 5 Simple Steps [Tutorial]

How to Create a Facebook Business Page in 5 Simple Steps [Tutorial]

With 2.6 billion people actively using Facebook every day, Facebook has become a go-to component of almost any inbound marketing strategy. But as more and more Facebook features change, so does the process of setting up a Page. Don’t waste another day aimlessly poking around on Facebook trying to figure out how to get your […]

Clubhouse: Everything You Need to Know About Getting Started

Clubhouse: Everything You Need to Know About Getting Started

Surely you haven’t been able to avoid the Clubhouse hype – especially if you’re a marketer. With over 2 million weekly active users in less than a year (and growing every day), Clubhouse is currently the fastest growing social media platform in the market. What Is the New Clubhouse App? On its website, Clubhouse describes […]