10 Tips for Starting a Business Blog That’s Built to Scale

10 Tips for Starting a Business Blog That’s Built to Scale

No enterprise SEO strategy is complete without plans to build out an engaging and informative blog. Aside from adding depth to websites, blogs help businesses reach potential customers through organic search, establish expertise, authority, and trust. However, brands won’t reap the benefits of business blogging unless you invest the required time and resources to develop […]

Google: Embedded Videos Have Same SEO Value as Uploaded Content

Google: Embedded Videos Have Same SEO Value as Uploaded Content

Google’s John Mueller says there’s no difference, when it comes to SEO, between embedded videos and videos natively uploaded to a website. This topic came up more than once during the Google Search Central SEO office-hours on January 29. Saidul Hoque, SEO Manager at RealClicks, started by asking a series of questions about video SEO. […]

Your Rankings Have Dropped – 10 Things to Do Now

Your Rankings Have Dropped – 10 Things to Do Now

It’s an SEO horror story – your rankings have dropped. Maybe it’s just a few high ranking pages, or maybe it’s a massive plunge across the board. But either way, your rankings have dropped, and your traffic is down. What do you do now? Fluctuations are inevitable (after all, as Google reminds us, they make […]

17 SEO & Digital Marketing Expert Tips from SEJ eSummit 2021

17 SEO & Digital Marketing Expert Tips from SEJ eSummit 2021

With 2020 firmly in the rearview, digital marketers are now looking to adapt to changed consumer behavior and markets – and to level up their skills for 2021. One of the most useful and prevalent traits in digital marketing is that we tend to be curious. We geek out over new tools. We love to […]