Facebook Announces Bulletin – New Monetization Platform for Writers

Facebook Announces Bulletin – New Monetization Platform for Writers

Facebook announced a new service for writers called Bulletin that will help them engage with, grow and monetize their audience. 100% of subscription revenues go to the creators. Bulletin is a standalone website on Bulletin.com. What is Facebook Bulletin? Bulletin is a set of tools for writers to use to publish a standalone website, process […]

Account-Based Marketing 101: Avoid These First Campaign Mistakes

Account-Based Marketing 101: Avoid These First Campaign Mistakes

Looking to level up your digital marketing strategy with account-based marketing (ABM)? The most important goal in launching your first ABM campaign is to show that alignment between your marketing and sales team is helping to drive revenue. If you fail to communicate these alignment wins to your team, you’re going to be in an […]

39 Simple Ways to Grow Your Email List

39 Simple Ways to Grow Your Email List

I have some bad news — your email marketing contact database degrades over time. Your contacts’ email addresses change as they move from one company to another, opt-out of your email communication, or abandon an address they only used to fill out forms on websites. As a marketer, it’s your job to make sure you’re […]

Content Marketing for Startups: How to Succeed Even Early On

Content Marketing for Startups: How to Succeed Even Early On

The barrier to entry for content marketing is low, making it faster and more cost-effective than ever before for startups to implement this proven effective marketing strategy. But here is the thing – the bar is higher than ever before. A short blog post without multimedia is not going to do the trick anymore. The […]

A Step-By-Step Guide to Winning at Product-Led Content Marketing

A Step-By-Step Guide to Winning at Product-Led Content Marketing

Let’s talk about generating qualified traffic that is ready for conversion. Understanding Product-Led Growth Product-led growth means that your company’s strategy for finding and converting new leads and customers is focused on your product. Your growth comes from customers loving your product (and talking about it), and not from ebook downloads or white paper views. […]